What kind of GTM engineer is Nick?

I'm not. I'm a GTM leader.

I optimize business growth from series-A startups building early teams and systems to Fortune 500 global enterprises undergoing transformations.

I started social media marketing on bulletin board services, SEO with the launch of Lycos, web development before HTML was fully ratified.

But that's the tip of the iceberg. I run and unite product, marketing, sales, and retention teams and optimize operations across entire organizations through technical solutions, automation, and developing team members and leaders.

Technical Expertise

I’ve led and executed across marketing, sales, retention, product, and operations. I train teams, manage hiring across employees, contractors, and agencies, and streamline systems through automation.

I spend countless hours refining Python scripts, working with LLM APIs, and testing automation tools. These skills let me scale like a team of dozens — and I was doing it long before modern AI made it easier.

Years of hands-on experience, curiosity, mentorship, and a deep history in tech have given me a clear understanding of how every piece fits together.

Systems Approach

I create the most value in cross-functional leadership roles on growth-focused teams, where I can solve complex problems, scale systems, and develop emerging leaders through technical solutions and process design.

I’m just as effective in early-stage environments, where I help keep teams lean, break down silos, and build a scalable foundation from day one.